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News Release

Friday, September 26, 2014

Media Relations

Central Traffic Division Starts Outreach and Awareness Campaign Regarding Traffic Safety NA14170dm

What:       
Public Service Announcement

When:       
Saturday, September 27, 2014                  
7:00 a.m.
_________________________
                   
Sunday, September 28, 2014
7:00 a.m.   
                      
Where:     
Corner of East Temple Street and North Vignes Street   

Who:         
Reno Wilson, Actor, P.S.A. Announcer
Anne-Marie Johnson, Actor, P.S.A. Announcer
Esai Morales, Actor, P.S.A. Announcer
     
Why:        
Coming to the close of the 2014 year of traffic, the Los Angeles Police Department’s Central Traffic Division embarked on an outreach and awareness campaign to provide information regarding traffic safety.  This campaign focuses on the reduction of several categories of serious and fatal traffic collisions throughout the city.  An overall department traffic plan was implemented to provide education and awareness, as well as redistribute resources in an effort to reduce the number of pedestrian, bicycle, hit & run and distracted driver incidents.

Central Traffic Division has been tasked with the education outreach strategy for the department’s 2014 traffic plan to provide education and awareness.  Central Traffic Division has established a video production unit that will produce three traffic safety public service announcements that will be made available to various traditional and social media outlets.

On the above dates and times, Central Traffic Division’s Video Production Unit will begin It’s first phase of three public service announcements.  Providing their talent for the public service announcements are actors Reno Wilson, Anne-Marie Johnson and Esai Morales.  These first two days of production will be shot on location near East Temple Street and North Vignes Street.

Contact:   
For further information please contact Captain Ann Young or Sergeant Larry Delgado at 213-833-3744.    


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